A content audit is...well, exactly what it sounds like. During a content audit, we look at all the content on a website so we can understand the big picture. Even for smaller websites, this is an important part of your SEO strategy and your content marketing strategy....
The robots are taking over! Ok, that may be a bit dramatic but in less than a year, we've seen the digital marketing world turned upside-down by extremely sophisticated AI tools. When it comes to SEO, AI tools like ChatGPT and Bard have already made a huge splash as...
Small businesses often face a multitude of challenges when it comes to competing with larger, more established businesses. They have smaller budgets, less brand recognition, and fewer resources to devote to marketing and advertising. However, one area where small...
Updated March 2023 Your website could use a refresh, and your social media content could use some pizzazz, but there’s no budget for a photoshoot. How do you source images for digital content that will represent your brand (or your client’s) on a shoestring budget? A...